Please describe your proposed solution
Overview:
We aim to enhance Cardano's presence in Asia by hosting a high-impact side event at Token2049 in Singapore.
<u>As silver sponsors of the main Token2049 event, hosting this side event will amplify Cardano’s visibility and impact, showcasing its capabilities and the opportunities for integrating Real World Assets (RWA) with the Cardano network.</u>
Motivation:
The Asian blockchain market is expanding rapidly, and a stronger presence of Cardano will enable it to capture emerging opportunities. By hosting this side event, we plan to overcome the current limitations in networking and visibility, establishing Cardano as a key player in the region. The synergy between our sponsorship at the main event and the side event will create a cohesive narrative that strengthens Cardano's market position.
Target Segments:
- Enterprises: Focus on businesses looking to leverage blockchain for improved transparency, efficiency, and security in handling Real World Assets.
- Venture Capitalists (VCs): Engage with VCs who are actively seeking to invest in blockchain projects that demonstrate robust potential and innovative use of technology.
- Founders: Connect with startup leaders and entrepreneurs who are exploring blockchain solutions, particularly those who can benefit from Cardano’s features.
Why us?
We have secured partnerships with leading RWA focused industry giants including Navayuga, Intercontinental Infra, Godavari Project, NCD, and Navayuga Engineering to conduct proof of concept (POC) for our Real-World Asset (RWA) products. These collaborations underscore our commitment to validating and refining our RWA focused solutions within the Cardano ecosystem.
Target KPIs:
- Increased Engagement: Measure success through the number of high-value attendees, including enterprises, VCs, and founders, and their expressed interest in Cardano.
- Partnership Development: Track the number of new partnerships and collaborations initiated as a result of the event.
- Visibility Boost: Assess improvements in Cardano’s recognition in the Asian market through media mentions and social media analytics, emphasizing the dual impact of the main sponsorship and the side event.
- Community Growth: Evaluate the growth of the Cardano community in Asia by monitoring new local groups and increased membership.
This side event will strictly focus on a high-value crowd, ensuring that every interaction and discussion is strategically aligned with Cardano’s goals and the needs of enterprises, VCs, and founders. This focused approach will maximize the return on investment and foster valuable partnerships essential for Cardano’s expansion in Asia.