Proposal for this challenge:
Use the Cardano4Climate community, network to the catalyst & Cardano ecosystem, and projects in order to build a model for onboarding new members through a catalyst active community.
The solution will includes:
Cardano4Climate is already welcoming newcomers and contributing to the onboarding process through our media channel, info sharing and meetups.:
- Preparing educational materials of why Cardano - the work already started with a dedicate telegram (C4C Education Collaboration) and a dedicated discord channels (<https://discordapp.com/channels/886330927628820522/941068294625054850>) both in collaboration with communities teams from WADA (www.wada.org), SustainableADA (www.sustainableada.com), and Climate Neutral Cardano (www.climateneutralcardano.org).
- Dedicated meetups and breakout rooms for purpose driven newcomers sessions for example after town hall, Cardano4Climate weekly meetup and other community meetups
- Internal marketing - reach out to the community with information about the service to direct impact related initiative to Cardano4Climate so we could support with the onboarding
- Use of media channel to reach out to a greater audience
Build the model for newcomers (main work for this proposal):
A 3 month process to collect information
- New members survey: Conduct a survey with a minimum of 50 newcomers about their motivation and onboarding process. Understand how they got to Cardano, Catalyst and Cardano4Climate. Understand also their areas of interest and availability to dedicate to the ecosystem
- Record weekly engagement touching points with the Cardano4Climate and catalyst community of newcomers
- A monthly follow up survey
- A monthly meetup to discuss newcomers engagement
Model development
- Based on the information collected we will develop a model to onboard newcomers and evaluate what are the activities and interactions that helped to develop a successful onboarding process
- Define a successful onboarding process
- Test assumptions on a monthly basis
Cardano and Impact
Impact is a key element of the Cardano philosophy. The first sentence at Cardano.org is “making the world work better for all” and you can see this line in practically every video of Mr. Charles Hoskinson as well as many of the Cardano ecosystem activities.
Following fund 6 we have conducted the research matching Catalyst proposals with SDGs and the results were very promising. This research showed that 27.5% of the funded proposals directly connect to impact the United Nations Sustainable Development Goals (UN SDGs) and 68.5% indirectly connect to impact the SDGs. This is not a surprise as blockchain technology has the potential to have an impact on financial inclusion, governance, education, and other areas which comply with SDGs objectives.
This is a huge opportunity for Cardano to continue to be the leader in philosophy, technology, and initiatives that support the growing number of government initiatives, investors sentiment, and company projects aiming to “make this world better for all”.
Many purpose driven newcomers are therefore having an interest in Catalyst and Cardano. This proposal will focus on how we can support easy onboarding for those people and build a framework around it that could be shared with other communities as well.
How might we make it faster and easier for new Catalyst members to take on suitable roles and responsibilities in 2022?
The proposal suggests a unique framework to build a model for onboarding newcomers through an active community.
<u>Guiding questions</u>
- How might we convert passive ADA holders into active Catalyst members?
- How might we increase more meaningful participation from challenge teams, proposers, advisors, mentors and voters? What kind of additional roles are needed?
- How might we encourange new members to utillize the tools and services availalbe for onboarding?
- How might we improve the use of existing text, video and audio materials?
Purpose driven ADA holders will find their way to Cardano4Climate. This proposal will build a model to onboard them. We will include the guiding questions to form the surveys and channel activities accordingly .
Risk: ineffective onboarding and connection to the right community channels
Mitigation: continue to promote coordination and sync within the community, cardano projects IOG and CF
Risk: newcomers would not be inclined to provide ongoing information, or that they will not continue to engage with the community and therefore limited information
Mitigation: we will add more new members to the process as needed
Risk: Being able to follow and record newcomers activities while keeping their consent and privacy
Mitigation: We will obviously do it with approval, unless being completely annomissely
Risk: The number of survey newcomers will provide clear evidence for the proposal to understand some trends
Mitigation:We aim to reach 50 newcomers with the initial survey and follow the ongoing activities of 10. We believe it is possible considering the Cardano4climate community backing it up. If needed for more information we will increase the number of people under the survey and follow up. We will do it to up to 100 newcomers if we feel required for better results.