Please describe your proposed solution.
We have identified a fundamental issue within the Cardano digital asset ecosystem: the lack of a standardized licensing agreement for digital assets. As the digital collectibles market on Cardano grows, collectors and projects alike are often left in the dark regarding the usage rights of the digital characters they own or create. As this market grows, there will be an increase in enterprise level partnerships, and every project and collector will need clarity on the rights and usage of each collectible, especially if holders have commercial rights.
We aim to remedy this by collaborating with a proficient legal team, who have experience with major players in the industry and licensing, to create a universal digital licensing standard. This will provide much-needed clarity and a common ground for all Cardano digital asset projects, benefiting creators, collectors, and the overall Cardano ecosystem.
Through this standard, we will:
- Save individual projects money on legal expenses to create their own IP agreements.
- Allow individual holders to maximize co-branded output for personal gain and/or project gain.
- Provide clarity on holder rights, commercial rights, and revenue split as it pertains to personal branding growth, small business partnerships, and enterprise level partnerships.
How does your proposed solution address the challenge and what benefits will this bring to the Cardano ecosystem?
Licensing of digital assets for commercial usage is unclear for projects and holders. Smaller projects do not have the budget or legal understanding to create their own licensing agreements that thoroughly outline rights.
Our proposal provides legal clarity to anyone involved in the creation, ownership, and collection of digital assets and the IP rights for all involved parties. By establishing a standard digital licensing agreement, we enable clearer understanding of asset usage rights, promoting confidence and transparency in the ecosystem. Moreover, this enables all projects that use this agreement to collaborate with brands outside Cardano and even Web3. This legal clarity can shape how digital collectibles can be leveraged and simplify the process of these projects to build long-term relationships with holders and their work with personal brands, small businesses, and enterprises.
The standardized agreement also paves the way for more robust legal infrastructure for Cardano-based projects, a fundamental aspect of any thriving blockchain ecosystem.
How do you intend to measure the success of your project?
The project will establish a clear and standardized licensing agreement for digital assets within the Cardano ecosystem. This will lead to less ambiguity and disputes over asset usage rights. This also makes it easier for individuals to build their personal brands, work with projects, and work with enterprises. To quantify this, we can use metrics such as the numbers of digital asset creators adopting the licensing agreement and number of partnerships built using this framework. We can also conduct qualitative surveys to understand benefits and struggles creators face to understand the agreement’s impact.
Please describe your plans to share the outputs and results of your project?
Sharing Outputs: We plan to share the digital asset licensing agreement with a small number of established projects until we create a finalized agreement. Then, we will open source the agreement to the whole community. This way, the broader Cardano community can benefit from our work. It also allows others to review, provide feedback, and even enhance the agreement before we fully open source the agreement. We will share the results on various platforms such as Cardano's official website and forums, and any applicable digital collectible project’s socials.
Spreading the Project’s Outputs: To ensure widespread adoption, we will disseminate information about the digital asset licensing agreement through a range of channels. These include blog posts, videos, and social platforms popular with the Cardano community. We aim to start these activities immediately after the completion of each project milestone.
Sharing Opportunities:. We plan to collaborate with Cardano-based digital asset creators and users, along with other stakeholders such as legal professionals specialized in digital property rights. Post-launch, every project creator on Cardano can have access to the licensing agreement.
Use of Project Results for Future R&D: The project outputs and their performance metrics will feed into our ongoing research and development activities. We will use the results to identify areas of improvement, potential enhancements, and new capabilities to be added to the licensing agreement.