Please describe your proposed solution

Exhibition at the 2 largest Blockchain Events in Brazil / Latin America Cardano Community in the Sao Paulo city or Rio de Janeiro city (BR).

We have the opportunity to sponsor a largests events held in Brazil. We will still define the selected event according to the date and approved budget.

The 2 events will be chosen from among some possibilities, such as: BITSAMPA, BLOCKCHAINRIO, BITCONF, EXPOBLOCKCHAIN, CASE, E-COMMERCE BRASIL WEB3, AI SUMMIT, CAMPUS PARTY, TECH SUMMIT, RIO INNOVATION WEEK, WEB SUMMIT BR, BRASIL GAME SHOW, STARTSE, FEIRA DO EMPREENDEDOR, DIGITALKS, etc…

• Expected audience of 20,000+ people.
• Space for networking and business
• Booth area located in front of the plenary, ensuring the necessary visibility for public engagement
• Many influential people in the national and international Crypto world
• Impeccable infrastructure, at the Convention Center
• Lectures and panels with many Crypto market icons

Please define the positive impact your project will have on the wider Cardano community

The main objectives of the project are:

• Bring new users to the Cardano Ecosystem.
• Start a relationship to awaken and introduce the Cardano blockchain in companies in Latin America.
• Give Cardano greater visibility in Brazil.

Success for this project look like:

• Increase the number of attendees to Charles' talk by making announcements.
• Increase the Brazilian community in the Telegram group
• Receive inquiries about Cardano hiring, SPO deals, and ADA purchases.
• Event successfully performed, reaching the target values defined in the KPIs.

How will measure the progress and the development of the project?

• Number of events held
• Number of members actively participating and engaged in collaboration using our channels
• Listed outcomes from our contributions to Events, Articulation of Project Catalyst
• Number of speakers and guests at the events
• Number of projects being help and promoted from the community
• Number of Cardano Wallets created
• Number of new people from outside the Cardano community and from other Blockchains that join Cardano via our community

What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

See some official Cardano events held by the proponents of the catalyst proposal:

Cardano at IX BITCONF 2022 - Exhibit Largest Blockchain LATAM BR

<https://www.youtube.com/watch?v=FnZZXTHSDkQ>Cardano Summit São Paulo 2022

<https://www.youtube.com/watch?v=fpJQGhyri4c>Cardano Brasil Workshop CIP-1694 em São Paulo (1/julho 2023) - Host: Otávio Lima

<https://www.youtube.com/watch?v=8l8siMnWStY>LATAM CIP-1694 PanLatam Workshop - Punta Del Este / Uruguay

https://www.youtube.com/watch?v=FP288U7q_g0We attended Cardano's global workshop on CIP-1694 Governance in person in Edinburgh UK (July, 2023).

• Member of INTERSECT MBO since July 2023

Our team has already organized several official Cardano events for the community, including:

• Cardano at IX BITCONF 2022 - Exhibit Largest Blockchain LATAM BR (May, 2022)
• Cardano Summit São Paulo 2022 (November, 2022)
• Cardano Brasil Workshop CIP-1694 in São Paulo (July, 2023)
• LATAM CIP-1694 PanLatam Workshop - Punta Del Este / Uruguay (June, 2023)
• DReps Brasil Workshop Governance in São Paulo (June, 2024)
• Intersect at BlockchainRIO 2024 in Rio de Janeiro (July, 2024)
• Intersect at ADN Event in Buenos Aires / Argentina (July, 2024)
• Cardano &amp; Intersect at NFT BRASIL 2024 (September, 2024)
• Intersect Governance Workshop Rio in Rio de Janeiro (September, 2024)
• Cardano &amp; Intersect at Bitsampa in São Paulo (October, 2024)
• Cardano Summit São Paulo 2024 in São Paulo (November, 2024)

Our team has previously been approved in 7 projects on Catalyst and all projects were successfully completed and with a project closure report containing all proof of delivery (4 projects in Fund 8, 1 project in Fund 9, 2 projects in Fund 11) and 2 projects in development in Fund 12.

Our team is composed of developers, UX / UI, Marketing, SEO, Marketing, Business and we developed the largest media coverage platform Cardanofeed.com, with more than 1,000,000 monthly visits and also the largest "Cardano Ecosystem" project directory (approximately 1,200+ projects).

Our main objectives for the project and how we will validate will be achieved:

• The main challenges for the project are related to publicizing the event and face-to-face visits
• Bring more Builders to the Cardano Ecosystem
• Bring new Members to the Cardano Ecosystem
• We will use the power of dissemination of the Cardano Feed site, which has thousands monthly visits), so we believe that we will have enough subscribers to participate in meetups

What are the key milestones you need to achieve in order to complete your project successfully?

Milestone 1: Milestone 1

Cost: 30%

Month: 1,5 month

% Completion: 30%

M1 - Acceptance Criteria

(A) Meeting with various events to be held in São Paulo or Rio de Janeiro / Brazil.

(B) Check event date schedule according to budget, time for organization and dissemination.

Milestone 2: Milestone 2

Cost: 30%

Month: 1,5 month

% Completion: 60%

M2 - Acceptance Criteria

(A) Request the budget for sponsorship of the all events

(B) Detail the costs for holding events

(C) Contract the sponsorship of Event/Conference

Milestone 3: Milestone 3

Cost: 30%

Month: 1,5 month

% Completion: 90%

M3 - Acceptance Criteria

(A) Carry out the exhibition at Blockchain Eventsand Deliver the lecture at the conference or Perform presentations to users at the Stand

(B) Contract to suppliers, meals, buffet for a coffee break, parking and event costs

(C) Close the deal for uniform of event staff and for all graphic material for the event (e.g. posters, etc)

Final Milestone: Milestone Final

Cost: 10%

Month: 1,5 month

% Completion: 100%

MFINAL - Acceptance Criteria

(A) Carry out the exhibition at Blockchain Events and Deliver the lecture at the conference or Perform presentations to users at the Stand

(B) Make payments to suppliers, meals, buffet for a coffee break, parking and event costs

(C) Close the deal for uniform of event staff and for all graphic material for the event (e.g. posters, etc)

Who is in the project team and what are their roles?

Otávio Lima - <https://www.linkedin.com/in/otavioaclima/>

Founder &amp; CEO at Cardano Feed

Entrepreneur and passionate about technology, I started working at age 16 when I set up my first technology company and I never stopped. I founded some internet startups, some successful and others not so much. Started my business for 6 months in Silicon Valley/Silicon Valley, California (USA), in Rio de Janeiro and Belem.

I have practical and theoretical knowledge in B2B and B2C e-commerce, marketplace, digital marketing, UX/user experience, navigation tests, interface, information architecture, big data, data driven, data science, web metrics , BI (Business Intelligence), open innovation, crowdsourcing, ERP integrations, digital signage/digital signage and out-of-home digital media.

I actively participate in the cryptocurrency/blockchain, DeFi, cryptocurrency, enthusiast and fan of digital currencies such as Bitcoin (BTC), Cardano (ADA), ZCore (ZCR), B2U coin (B2U) and Binance coin (BNB).

Manage workload:

We currently have a team of 7 additional collaborators working together with our core project team. We were able to distribute and organize tasks and sprints within our development roadmap. And we also have a bank of technical professionals waiting to be hired according to the increase in projects.

Please provide a cost breakdown of the proposed work and resources

SPONSOR EVENT, this plan will entitle:

• Stand (box) of 6-16m2
• Bistro table and 2 high stools and counter and 2 chairs
• Backdrop of 3.5m x 3m
• Logo on all printed and digital materials
• One invitation to corporate coffee and free tickets
• One speaking opportunitie

SUBTOTAL: $11,600

Subsidy

• Support staffs (1-3 days)
• Travel to the event
• Meals (lunch and dinner) during the event
• Keynote speakers and round table guests
• Parking

SUBTOTAL: $3,400

Organization

• Cooktail/Coffee break for visitors
• Remuneration of the organizing team
• Emergency fund
• Team uniform
• Legal costs

SUBTOTAL: $4,700

Marketing and Promo

• Graphic material about Cardano, Wallets, Catalyst and etc.
• Promotion and boosting campaigns

SUBTOTAL: $1,950

Gifts and Prizes

• Gifts Kits (keychain, pen, notepad, mousepads, cell phone case, caps and etc)
• Cardano T-shirts for giveaways and sweepstakes
• Prize Hardware wallets

SUBTOTAL: $1,945

TOTAL: $23,495 per event x 2 events = $46,990 x $0,47 ADA = ₳ 99,978

Values may vary according to the date (period), location of the event, participating public and date of realization.

No dependencies.

How does the cost of the project represent value for money for the Cardano ecosystem?

We believe that the cost of the project is quite affordable for what we will deliver in terms of adoption and utility by the people who use the ADA Cardano cryptocurrency in Brazil and Latin America.

With the dissemination of Cardano being diversified in the most important cities of LATAM and Brazil, many learnings and novelties will be shared within the Cardano ecosystem.

This work will get very close to the local crypto communities and bring many positive insights that will help in the growth, involvement and establishment of the brazilian Cardano community.