Please describe your proposed solution.

We will organise the online courses attracting legal and financial employees of Funded Proposals as well as the financial and legal experts who are interested in blockchain. The course contents will cover basis of blockchain technology and Cardano Blockchain, overall of financial and legal framework for blockchain, challenges and issues facing by blokchain start-up as well as the solutions for such challenges and issues.

Details of course and timeline are as the attached link

We also provice the financial and legal advisory retainer services for Catalyst Funded Proposal on pro-bono basis. Which our current capacity, we can commit 32 hours a month for financial and legal retainer services. This will be increase if we got more professional who join the online course above.

This proposal will help Funded Proposers deal with financial and legal issues to scale their solution into business which will create greater impact as the purpose of Catalyst.

Please describe how your proposed solution will address the Challenge that you have submitted it in.

The solution are totally fix with the challenge setting, we provide financial and legal advisory services to Funded Proposals.

To be scale up, we also focus on educating the financial & legal experts who are working in other industries then there are more and more financal and legal experts joining into blockchain industry.

What are the main risks that could prevent you from delivering the project successfully and please explain how you will mitigate each risk?

We are all Vietnamese, although we will use English in training materials as well as provide English subtitles in course videos, we also can speak English well but the langage barrier will not easy to overcome as well as there are other funded proposal teams may not very fluent in English.

For this phase (Fund 9), we will focus on advising for Vietnamese Funded Proposals and educating Vietnamese financial and legal experts to creating Vietnamese Financial & Legal Consulting Hub.

In the next phase (Fund 10) we will collaborate with our colleagues in other countries to create the Global Financial & Legal Consulting Hub then we have more capacity (time commited as well as the understanding on each country legal framework)

We will also bare the risk that the ADA price will go down on the day we receipt the fund, although we try to cash out into stable coin immediately but it's dificult to predict the time that the fund were transferred (normaly at night), we have experienced the down of 5% in ADA price in the past.

So we would like to add 5% on top of the proposed budget for the reserve fund to avoid the price fluctuation risk.

Please provide a detailed plan, including timeline and key milestones for delivering your proposal.

Fund 9: (from the funded date)

Goal:

• Create education video clips.
• Provide legal and financial retainer services for 5 Funded Proposals on pro-bono basis.

Timeline:

• 3 months from the funded date: Completing the education video clips. Detail timeline of video clips are as attached link:

• Next 3 months: provide legal and financail retainer services for 5 Funded Proposals on a pro-bono basis.

Please provide a detailed budget breakdown.

<u>Fund need:</u>

Project team, communication: $ 40,320. Please see the detail at LINK

Risk management (see above): $ 2,016

• Total fund need for this phase: $ 42,336

Please provide details of the people who will work on the project.

1 .Project Manager: Mr. Brit Nguyen: Managing the whole project progress and KPI,\

Experiences:

• Over 10 years of experience in finance and fintech.
• Director of EY Vietnam
• CFO of Fizen.io - a decentralised digital wallet.
• Member of the Association of Chartered Certified Accountants (ACCA) - England
• Ambassador of Genius Yield
• Experience in Online course creating - owner of Uplevel youtube channel
• Cardano Stake Pool Operator (ADAUP).
• Cardano Community Advisor (Fund 7,8)
• Telegram: <https://t.me/Britnguyen87>
• Linked in: https://www.linkedin.com/in/quoc-nguyen-708370142/

2.. Ms Julie Vo - Legal Counsel

Experiences:

With 10 years experience in legal services, Julie practices in an immerse range of industries such as consulting services, immigration, real estates and technology. She is also strong at partnership and business development.

Currently, Julie runs J&A Consulting, a boutique consulting firm specializes in licensing and corporate secretarial services for startups. In addition, she is a Global Partnership Manager for Realcoin, a blockchain project.

Telegram: https://t.me/juliengocanh

Linked in: https://www.linkedin.com/in/julie-ngoc-anh-vo-755523106

3.. Ms Phuong Pham - Financial expert

Experiences:

+10 years of experiences in working as finance & accounting of multinational companies.

Currently Finance Director of Creatory Vietnam a Trans-Media & Spatial Web (Web 3) Brand Solution.

Creatory is building the metaverse project

LinkedIn: https://www.linkedin.com/in/ph%E1%BA%A1m-ph%C6%B0%C6%A1ng-0906a0b9/

Telegram: @phamphuong2510

The Project Manager - Mr Quoc Nguyen is also Project Manager of two other proposals:

Cardano Forest - blocktree.asia: https://cardano.ideascale.com/c/idea/414457

Cardano Incredible Race 202: https://cardano.ideascale.com/c/idea/415582

He involved all the projects with the role of overall project management (time allocated are about 4 hours a week for each project). With his long-term of experience in managing so many projects, he can allocate time and focus to successfully manage all the proposals.

We will oursource the filming services, marketing and design part to agencies to focus on the course content and advisory services.

If you are funded, will you return to Catalyst in a later round for further funding? Please explain why / why not.

As mentioned in the RISK MAMAGEMENT part, we will scale up to create a Vietnamese Legal & Financial Consulting Hub as well as global Legal Financial Consuting Hub dedicated on supporting Catalyst Funded Proposals to help them scalling up. Therefore, we will need to continue raise fund in later rounds.

Please describe what you will measure to track your project's progress, and how will you measure these?

We will measure level of interest in our videos. We will measure it by YouTube views, dwell time, number of comments, and number of subscribers; and by comparing these metrics each month. This will show that people are watching and enjoying our video content, and will indicate whether interest is growing, declining, or staying the same.

We will measure numbers of people attending out telegram room each week and their interacting activities. This will show whether participants are interest in the course.

What does success for this project look like?

• Course video uploaded on youtube channel - Uplevel youtube channel following the timeline
• Youtube channel reach 500 subcribers after 6 months
• Uplevel Fanpage reach 1.000 liked after 6 months
• Telegram/Zalo channel reach 200 people joining after 6 months
• 5 Funded Proposals were supported and share feedback, the feedback will be shared public via our scocial channel.

Please provide information on whether this proposal is a continuation of a previously funded project in Catalyst or an entirely new one.

This is the new proposal.