Please describe your proposed solution

Our proposed solution is to design physical cards that can be distributed at in-person events to onboard new users into the Cardano ecosystem. Each card will feature a QR code that directs users to a simple process for creating a Cardano wallet and claiming free native tokens. This approach provides an easy and tangible entry point into the blockchain, offering users a hands-on experience while promoting further exploration of Cardano's ecosystem. The cards aim to increase adoption by lowering the barrier to entry and providing immediate value to users.

Please define the positive impact your project will have on the wider Cardano community

Success for this proposal will be measured by tracking the number of new wallets created using the QR codes, tokens claimed, and user engagement through direct feedback. The value for the Cardano community lies in making the ecosystem more accessible by offering an easy, tangible entry point for newcomers, while incentivizing exploration through free tokens. This approach will drive broader adoption, and foster community growth.

What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

Our project is being managed the Kaizen Crypto team, a well-established brand with the Cardano ecosystem. We aim for transparency in our progress and aim to share our outputs with the Cardano community.

Our team has been previously funded in Catalyst funding rounds, and we continue to find new solutions to existing problems. Our efforts to build on Cardano demonstrate a strong desire to continue pushing the ecosystem forward.

What are the key milestones you need to achieve in order to complete your project successfully?

Milestone 1: Milestone 1: Card Design and Development

Outputs:

• Finalized design of the physical cards, including Cardano branding and QR code section
• Print-ready files and selection of a printing vendor to produce the cards in the required quantity

Acceptance Criteria:

• Front and back card designs are completed with Cardano branding and section for individual qr codes
• Quotation from printing vendor will be provided for the printing of 250 cards

Evidence of Completion:

• Links to completed files
• Quotation from selected vendor

Milestone 2: Milestone 2: Community Token Collection and QR Code Implementation

Outputs:

• Successful integration of the QR code to the wallet creation process and token claiming system, ensuring a seamless user experience.
• Token bucket creation and promotion on social media to engage Cardano projects to send their tokens to onboard new users to their platforms

Acceptance Criteria:

• Public Cardano wallet shows all tokens which will be available to claim. Cardano projects will be encouraged to send their tokens and a portion of the budget will be allocated to cover min utxo costs for each claim.
• 250 unique qr codes generated for token claim process

Evidence of Completion:

• Link to 250 unique qr codes
• Link to public Cardano wallet for token claim

Final Milestone: Final Milestone: Printing and Distribution

Outputs:

• Printing of Proof of Onboarding cards, each including a unique QR code
• Distribution of the cards at crypto in-person events
• Close out report
• Close out vide

Acceptance Criteria:

• All cards are printed by the selected printing vendor and each contains a unique QR code
• Cards are given away to attendees to crypto events throughout the year, aiming to bring new users into the community
• Close out report
• Close out video

Evidence of Completion:

• A final receipt from the printing vendor
• Pictures of distribution of the cards at upcoming crypto events
• Link to close out report
• Link to close out video

Who is in the project team and what are their roles?

Pritesh Gosai - Kaizen Crypto

Pritesh is a long-time Cardano community member who has been contributing to the ecosystem since 2017. He began creating educational content for the Cardano ecosystem in 2019 and has operated Kaizen stakepools since the Incentivized Testnet. Since then, he has gone on to create one of the most well established brands in the Cardano community with a Youtube channel that has over 1M views and 30k subscribers. He operates several stakepools and contributes to charity in India and Sri Lanka with operator rewards from Krishna stakepool. The Kaizen Crypto brand is now supported by several community members who span across the entire globe to continue the ethos of continuous improvement for Cardano. The Kaizen Crypto team has previously been funded through Catalyst for Lovelace Saga, Cardano Calendar, and the Cardano 101 Course.

<https://twitter.com/KaizenCrypto>

Please provide a cost breakdown of the proposed work and resources

The funding requested is needed to pay for the card printing costs, as well as the token allocations and minimum utxo ada amounts sent to each new wallet created.

Proposed Budget For Team Salary:

Card Printing Budget - 20,000 ADA

Token + ADA Budget - 10,000 ADA

Design Creation Budget - 10,000 ADA

Miscellaneous:

ADA Valuation Contingency (Savings) - 10,000 ADA

Total Cost: 50,000 ADA

No dependencies

How does the cost of the project represent value for money for the Cardano ecosystem?

The cost of this project represents value for money for the Cardano ecosystem due to our team's commitment to ecosystem growth and ability to deliver useful products for the community.

The budget has been determined considering the costs for printing, graphic design, and applying ADA and Cardano tokens to each claim by a new wallet.

Completion of the project will help to provide an easy way to onboard new users to the Cardano ecosystem.