Please describe your proposed solution

About TBS: https://www.tbs-education.fr/tbs:

TBS education is one of the most influential business schools in France but also in Europe that is composed of 4 campuses: Toulouse (France), Paris (France), Barcelona (Spain) and Casablanca (Maroc).

Here are some of the diplomas followed by the students in TBS education: Bachelor in Management, Master in Management, Master of Science, Master of Business Administration, Aerospace MBA with a lot of entrepreneurship options.

The school is known to have one of the main objectives, sustainability and making a positive impact, so the people are more likely to support and be involved in organisations like Cardano that will help them to build some skills and to have a meaningful impact on many important topics.

The project:

Organise a set of presentations sessions about blockchain technology and Cardano to students from BIM to MIM and MSc of TBS education.

The project will include 8 major in person presentations (1 for Bachelors and 1 for Masters in each campus: Barcelona, Toulouse, Paris and Casablanca) in the 3 languages available in the different campuses (French, English and Spanish) and will reach more than 5000 students. We consider these live presentations crucial for the project’s success, as they serve as a means to attract students to enrol in the workshops.With the assistance of Joanna Pousset, an esteemed economics teacher at TBS education’s Barcelona campus and an expert in social influence, we will deliver compelling, motivational presentations designed to captivate and inspire students to participate.

Then, we will offer, for the ones that are interested, a free complete course in the format of workshops about Blockchain, Cardano and Catalyst giving them a guideline and helping them write proposals for the next fund.

In the campus of Barcelona, we will do in-person group workshops to follow their apprenticeship. For the other campuses, we will do the workshops by zoom. The sessions can be multi-languages depending on the students.

We will also do a bi-weekly open hour zoom meeting for questions and support needed.

Part of the support will be to connect to relevant information, sources, discuss use cases, ideas and support in presenting in project catalyst fund 13.

TBS and blockchain:

There are limited exposures to blockchain in the school. However, the management understands the need to incorporate blockchain and one of the team is now starting to evaluate the subject. This is why they are keen to collaborate with this project.

The students themselves are coming from around the world and they have limited to 0 knowledge about blockchain and Cardano. However, they are, as are part of the core values of the school, engaged in sustainability, making a positive impact and entrepreneurship, values that they share with the Cardano community.

We believe that implementing Catalyst to this school could be awesome to give the students an opportunity to express their ideas and to be part of what the future will be about. Moreover, this will give them the knowledge and the experience that they would have never been taught in a business school.

Please define the positive impact your project will have on the wider Cardano community

The project’s positive impact on the Cardano community is multifaceted and significant:

• Increased awareness: by presenting to over 5000 students across 4 campuses, the project will significantly raise awareness about Cardano and blockchain technology among young people who have limited exposure to these concepts. This will expand the Cardano community by attracting new young skilled members interested in sustainability, entrepreneurship and making a positive impact.

• Education and skill development: offering free workshops about Blockchain, Cardano, and Catalyst will provide valuable education and skills to students. By empowering them with knowledge and resources, the project will enable students to become active participants in the Cardano community and contribute meaningfully to its growth and development.

• Community engagement and support: The bi-monthly open hour zoom meetings and ongoing support provided by the project will foster a sense of community among students interested in Cardano. This support network will encourage collaboration, idea-sharing, and mutual assistance, strengthening the bonds within the Cardano community and facilitating collective learning and growth.

• Integration with TBS Education: Collaborating with TBS Education, a prestigious international business school with a focus on sustainability, impact, and entrepreneurship, will further enhance the project’s impact. By aligning with Cardano’s values and objective, the project will gain institutional support and credibility, increasing its reach and effectiveness in engaging students.

• Promotion of Catalyst participation: Encouraging students to write proposals for Project Catalyst Fund 13 and beyond will not only empower them to contribute their ideas and insights but also enrich the Cardano ecosystem with diverse perspectives and innovative projects. This will foster innovation and creativity within the community and contribute to the realisation of Cardano’s long-term goals and objectives.

Few numbers:

• About 5600 business students will learn about Cardano and blockchain technology.
• At least 100 students implicated in Fund 13.
• At least 100 students will open an ADA wallet.
• 13,3K subscribers to the TBS education Youtube channel in which a video talking about the project will be posted, ensuring more visibility and credibility to the project and to Cardano.

Overall, the project will play a crucial role in expanding the Cardano community, educating and empowering students, fostering community engagement and support, and promoting participation in Project Catalyst, ultimately contributing to the growth and success of the Cardano ecosystem.

To prove the impact:

• A video resuming the process (presentations, workshops etc.) that will be uploaded in the proposal page on the Cardano website.
• A face-cam video or an interview about the process that will be uploaded in the TBS youtube channel (13,3K subscribers) and on the proposal page on the Cardano website.
• An excel file with all the students that subscribe to the workshops.
• An excel file with all the Catalyst proposals submitted by TBS students during the fund 13.

What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

The support of the university to the project makes it highly probable to be delivered successfully.

The project was presented to and approved by Ryan Donno, international student coordinator in TBS Barcelona. Ryan supports connecting between my project and the university management and in the various campuses.

Joanna Pousset, a professor of Economics in the university and expert in social influence was assigned to support with content creation, coordination with the professors in the various campuses and with the actual presentation

It was very encouraging to have the support and collaboration by the school director. It shows that I am in the right school that is open for the future. They saw my motivation and my daily implication in the school and decided to trust me and Benjamin and support us on this project.

As international students from diverse backgrounds, studying in different countries and languages, we bring a unique perspective to our work. Anna Ben Zvi, currently pursuing her studies in International Business Management at a Barcelona-based school, demonstrates exceptional leadership as the President of the school's basketball club and as a member of the finance club. Her accolades, including recognition as the most inspiring student within her school and her active involvement in Fund 11 and 12, underscore her dedication to community engagement. Fluent in four languages and proficient in two more, Anna's linguistic abilities enable her to connect with a broad audience across linguistic barriers.

Similarly, Benjamin Ben Zvi, pursuing his Bachelor's degree in International Business in France, has enriched his academic journey with international experiences, including a semester exchange at the City University of Hong Kong. As a participant in Fund 9, 10, and 11, with two founded proposals focusing on universities and student initiatives, Benjamin has demonstrated his commitment to advancing community-driven projects. Fluent in four languages and with a grasp of three more, Benjamin's multicultural background and linguistic skills align perfectly with our project's global outreach goals. Together, Anna and Benjamin's diverse experiences, linguistic fluency, and active involvement in the Cardano community lay a strong foundation for the success of our workshops and the global project.

We understand the opportunity that Cardano can give to change the world and to have a real impact. Our goal is to try to reach as many students as possible, since we are students ourselves and since we are concerned about the lack of knowledge the students have in this area.

We will also connect the students to resources available on Cardano to learn more such as the Cardano foundation academy where students could find free courses to better understand the system and opportunities.

Link of the presentation for the teacher that will support the project:

https://www.canva.com/design/DAF1eIQS4yM/4e3gPIODb4abJNy91xNSzw/edit?utm_content=DAF1eIQS4yM&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton

More information about the members of the team and their roles below in the proposal.

What are the key milestones you need to achieve in order to complete your project successfully?

Milestone 1: July - August

This phase will include setting up the various presentations and schedule.

Milestone output(s)

• Create a presentation for the teacher of the school about the school.
• Get the validation from the school for the content.
• Create a presentation for the students.
• Translate the presentation in 3 languages (English, French and Spanish).
• Set up the different times and places for the different presentations in person in the different campuses + travelling organisations.

Acceptance criteria

• A written approval from the school.
• Finalise PPT for main sessions.
• Finish the 3 presentations in different languages.
• Finalise the schedule of presentations in the various campuses.

Evidence of Milestone:

• Link to approval from the school
• PPT for the school management
• LI will put the links to my presentations.
• Link to schedule

Milestone 2: September - October

Describe the milestone, what will be the milestone output(s), and what will be the acceptance criteria to confirm and verify the milestone has been achieved?

Milestone output(s)

• Present Cardano and the blockchain technology to every student from first year of bachelor to last year of master of every campus.
• Do a subscription list with all the students interested to join the program of the workshops.

Acceptance criteria

• Do the presentation for all student categories in the campuses of Barcelona, Paris, Toulouse and Casablanca.

Evidence of Milestone:

• Videos of the different presentations.

Milestone 3: November - December

This Milestone will focus on workshops to support the applications for Fund 12 as well as providing general information about Cardano and Catalyst

Milestone output(s)

• Preparation of the workshops
• Workshops in person for the campus of Barcelona - 4 workshop x 2 groups - 8 workshops in total
• Preparation of the virtual workshops
• Zoom virtual workshops for the other campuses - 3 campuses x 4 workshops x 2 groups = 24 workshops
• A bi-monthly office hour for support - 4 in total (2 per month)

Acceptance criteria

• Do the workshops - 32 workshops.
• Students applying to Found 13.

Evidence of Milestone:

- Videos on different workshops + excel file with all the students that subscribe to the workshops.

Milestone 4: January

This milestone will focus on learning from the work done.

Milestone output(s)

• Summary and analysis of results
• Suggestions for improvements

Acceptance criteria

• A detailed report sharing the information in the outputs. Summary of discussions with the school

Evidence of Milestone:

• Link to the report

Final Milestone: February

Describe the milestone, what will be the milestone output(s), and what will be the acceptance criteria to confirm and verify the milestone has been achieved?

Milestone output(s)

• Closing report
• Create, film and edit a video for the Cardano community about the whole process.
• Create, film and edit a promotional video for the youtube channel of TBS education.

Acceptance criteria

• Finish the videos and upload them.

Evidence of Milestone:

- Link of the 2 videos in the report and availability on different platforms (Cardano Foundation and TBS education’s Youtube channel).

Who is in the project team and what are their roles?

Anna Ben Zvi:

• Student in an international business management school based in Barcelona.
• Delegate of her group (50 people).
• Member of the school’s finance club.
• President of the school’s basketball club.
• Award for the most inspiring student within the school.
• Proposer and reviewer in Fund 11.
• Registered as a reviewer for Fund 12.
• Presenting a collaborative project for universities and students involved in Project Catalyst projects.
• Helping in writing and managing few proposals in Fund 12 such as: “Press campaign for the Cardano event in Buenos Aires”, “Graphic Novel NFT”, “United Caricature”, “Serie of podcast on Cardano” or “MyCardanoTravelGuide”.
• Currently finishing the Cardano academy course.
• Speaks fluently 4 languages: English, French, Spanish and Hebrew.
• Have an understanding of: Arabic and Italian.

Linkedin: linkedin.com/in/anna-ben-zvi-7b1b43297

Role in the project: Project leader, ressources-maker, workshops manager and performer, photographe, video maker, manage the student’s subscription to the program, prepare the data sheets, zoom bi-monthly open hour zoom.

Benjamin Ben Zvi:

• Student in a Business school in France, finishing his Bachelor in International Business.
• Did an exchange with the City University of Hong Kong for one semester that permitted him to meet a lot of students from around the world.
• Participated in Fund 9,10 and 11 as a proposer and reviewer.
• Registered as a reviewer for Fund 12.
• Had 2 founded proposals about universities and students in the Fund 9.
• Part of a multicultural student association.
• Support to other students related initiatives and supporting good-wall work and WADA for the french market.
• Speaks fluently 4 languages: English, French, Spanish and Hebrew.
• Have an understanding of: Mandarin, German, Italian.

Linkedin: linkedin.com/in/benjamin-ben-zvi

Role in the project: Helping manage the workshops and the open hour zoom.

Ryan Donno:

• International Student Coordinator in TBS Barcelona.

Linkedin: linkedin.com/in/ryan-lee-donno-5125b733

Role in the project: Approved the project and provided a certificate. Support in connecting between my project and the university management and in the various campuses.

Joanna Pousset:

• Professor of Economics in TBS Barcelona.
• Mastermind in social influence
• Startup mentor
• VC advisor
• PhD business strategy economic analysis.

Linkedin: linkedin.com/in/joanna-pousset

Role in the project: Support with content creation, coordination with the professors in the various campuses and with the actual presentation.

Please provide a cost breakdown of the proposed work and resources

Below you can find a detailed budget for activities. The budget will be divided between the team members based on their tasks and actual contribution.

July - August : 7 750 ADA

Presentations: Total 20 hours x 70 ADA = 1400 ADA

• Create a presentation for the teachers of the school about the project
• Create the main presentation about Cardano and blockchain that will be our support during the presentations in person on the different campuses.
• Translate it in 3 languages (English, French, Spanish).

Project admin: Total 15 hours x 70 ADA = 1050 ADA

• Set up different times and places for the different presentations in person in the different campuses
• Coordinate with the school
• Onboarding to catalyst and admin

Travel cost:

• Travelling organisation and booking for 2 persons: Total = 5300 ADA
• Paris campus: 600 ADA for flights + 800 ADA for hotel + 200 ADA for meals + 300 ADA for additional expenses
• Toulouse campus: 400 ADA for flights + 600 ADA for hotel + 200 ADA for meals + 300 ADA for additional expenses
• Casablanca campus: 800 ADA for flights + 600 ADA for hotel + 200 ADA for meals + 300 ADA for additional expenses

September - October: 1400 ADA

• Present Cardano and the blockchain technology to every year student (from BIM to MIM and MSc) of every campus
• 4 (number of campus) x 2 (Bachelor and Master) presentations
• 8 full day engagement (2 per campus).
• Catalyst and admin

Total hours 20h x 70 ADA

November December: 7140 ADA

• -Preparation of the workshops - 20 hours x 70 ADA = 1400 ADA
• • Workshops in person for the campus of Barcelona - 4 workshop x 2 hours x 2 groups x 70 ADA = 1120 ADA
• • Zoom virtual workshops for the other campuses - 3 campuses x 4 workshops x 2 groups x 2h = 24 workshops x 2 hours x 70 ADA = 3360 ADA
• • 2 bi-monthly zoom support (one session for english and one for Spanish and French) x 4 hours x 70 ADA = 560 ADA
• Catalyst and admin - 10 hours x 70 ADA = 700 ADA

January: 2100 ADA

• Summarise and analyse the results - 15 hours x 70 ADA = 1050 ADA
• Prepare the detailed report sharing the information in the outputs - 15 hours x 70 ADA = 1050 ADA

February: 4200 ADA

• Film, edit and upload the promotional video for Cardano Community that will be uploaded on the TBS youtube channel - 70 ADA x 30h = 2100 ADA
• Film, edit and upload the recap video of all the project for Cardano Foundation - 70 ADA x 30h = 2100 ADA

Total project cost = 22 590 ADA (9 300 $)

Dependency on TBS business school, but approval already given by the school.

How does the cost of the project represent value for money for the Cardano ecosystem?

The proposed project presents significant value for the Cardano ecosystem in several key areas:

• Increased Awareness and Adoption: By presenting Cardano to over 5000 students across four campuses, the project will significantly raise awareness about blockchain technology and Cardano among young people. This will contribute to the ecosystem's goal of expanding its user base and fostering adoption, particularly among the next generation of entrepreneurs and innovators.

• Education and Skill Development: Offering free workshops on Blockchain, Cardano, and Catalyst will provide students with valuable education and skills in these emerging fields. By empowering students with knowledge and resources, the project will help cultivate a new generation of developers, entrepreneurs, and community contributors within the Cardano ecosystem.

• Community Engagement and Support: The project's bi-monthly open hour Zoom meetings and ongoing support will foster a sense of community among students interested in Cardano. This support network will encourage collaboration, idea-sharing, and mutual assistance, strengthening the bonds within the Cardano community and facilitating collective learning and growth.

• Integration with TBS Education: Collaborating with TBS Education, a prestigious business school with a focus on sustainability and entrepreneurship, will enhance the project's impact and credibility. By aligning with the school's values and objectives, the project will gain institutional support and access to a diverse pool of talented students, furthering its reach and effectiveness.

• Promotion of Catalyst Participation: Encouraging students to write proposals for Project Catalyst Fund 13 and beyond will empower them to contribute their ideas and insights to the Cardano ecosystem. This will not only enrich the community with diverse perspectives but also inspire innovation and creativity, driving the ecosystem's growth and development.

Overall, the proposed project represents a cost-effective investment in expanding awareness, education, and engagement within the Cardano ecosystem. By targeting students at a pivotal stage in their academic and professional development, the project has the potential to yield long-term benefits for the ecosystem's growth, sustainability, and impact.