Please describe your proposed solution.

By establishing a dedicated co-working-style location, we aim to provide a central hub for collaboration, networking, and knowledge sharing.

This unique solution will benefit the Cardano community members in São Paulo, fostering connections, facilitating idea exchange, and promoting Cardano-related projects.

Creating a physical presence for the Cardano community in São Paulo is essential for strengthening the local ecosystem, attracting more individuals and businesses, and contributing to Cardano's success and adoption in South America's most populous and economically significant cities.

Why São Paulo?

Entrepreneurial City Index

> São Paulo leads the overall ranking of the best cities to undertake in Brazil. The capital is the largest financial center in the country, and stands out in the infrastructure indices - especially in the areas of interurban transport and urban conditions that are more appropriate and favourable to business development - and Access to Capital, being the champion in terms of venture capital received relative to GDP. In 2022, the average time to open a business in São Paulo was 1 day and 5 hours, with an average of approximately 9,865 calls per month for opening a business.

Startup ecosystems

> São Paulo advanced 3 positions in the global ranking of startup ecosystems between 2021 and 2022, now occupying the 28th position. It is the only city in Latin America in the Top 30. SP has been standing out in technological entrepreneurship, mainly with Fintechs and Proptechs. It houses 12 of the 22 Brazilian unicorns. It concentrates a total of US$ 13 billion in venture capital funds, almost triple the global average. Access to public policies to support startups and funding programs are factors that encourage location in the city.

University institutions

> São Paulo is the city with the most higher education institutions in Brazil, having 166 institutions, an amount higher than that presented in 24 of the Brazilian states. In 2021, the city's institutions served more than 893,000 students, with 34,331 teachers in practice. Approximately 28% of higher education institutions in São Paulo have a grade equal to or greater than 4 in the Preliminary Course Concept (CPC).

Graduates in higher education

> More than 142 thousand higher education students enter the job market each year in São Paulo. The field of “Business, Administration and Law” is the one with the highest number of new graduates. In 2021, there were 52 thousand graduates, 37% of the total. “Health and well-being” and “Education” are also quite representative.

Creative economy hub

> The creative economy plays a growing role in generating value and jobs. The city of São Paulo has great relevance on the national scene, concentrating 15.7% of the formal jobs in the sector in Brazil. The average salary is also a differentiator in the city, 73% higher than the national one.

Industrial hub

> São Paulo is an economic space that houses practically all divisions of activities listed in the National Classification of Economic Activity (CNAE), from clothing manufacturing to administrative support services, from retail to legal and accounting activities, from pharmaceutical products to information technology services. Still with a strong presence of industries in its territory, São Paulo remains a hub for complex sectors of the industry, such as chemicals and pharmaceuticals.

Source: Negócios SP (prefeitura.sp.gov.br

How does your proposed solution address the challenge and what benefits will this bring to the Cardano ecosystem?

This proposal will address the following Challenge:

• A sense of community and conversations. Having people around to talk and connect with.

The events held in the Cardano Lounge aims to bring Cardano community together, foster collaboration and networking.

• Organize Community Events with a focus on SPO
• Provide services that help increase the Communication, Coordination, and Collaboration between SPO projects and initiatives
• Academic research and analytics on topics related to SPOs or SPO tooling
• Investigating or developing new use cases for SPO technology

Once Cardano Lounge is operational, community itself will bring value to Cardano by using this proposal infrastructure to collaborate and output great projects, forming a strong and engaging community.

How do you intend to measure the success of your project?

To mesure the success of this proposal we will keep track of

• Cardano Lounge Visitors;
• Events and meetups held in the space, e general use of space;
• Community events broadcasted from the space;
• Cardano projects/business directly benefited from this proposal.

Please describe your plans to share the outputs and results of your project?

Outputs will be made available in BrazilPool's channels:

• Website
• Social media (youtube, Instagram, threads, twitter, cardano forum, etc…)
• Community will be encouraged to participate in online events from the Cardano Lounge, making easy to identify the lounge in the ecossistema calls and online events.
• Reports and close-out report will be announced in our channels
• Our process, learnings, transaction, and this proposal execution will be made avaiable as a github project to be replicated in any part of the world.

What is your capability to deliver your project with high levels of trust and accountability?

Project Manager:

> Caue hosting "introduction to Project Catalyst" workshop in CardanoRio - 2022.

Caue Chianca: Ideascale, DeWork Github and LinkedIn]

Project Manager is a well known community member, contributing in several projects, such as: Catalyst Swarm, Swarm ATH, Swarm-Press, CatalystBrasil, and single Stakepool Operator at BrazilPool.

We have all capabilities and community support to deliver this proposal and, most important, provide physical infrastructure and in-person networking.

What are the main goals for the project and how will you validate if your approach is feasible?

The main goal for this proposal is to establish a permanent physical location for Cardano Community to engage, collaborate and network providing a safe space with infrastructure in a coworking style.

This proposal will be validated by tracking the use, numbers of visitors and events held in the space.

Please provide a detailed breakdown of your project’s milestones and each of the main tasks or activities to reach the milestone plus the expected timeline for the delivery.

Milestone 1 (month 1 - 3)

Timeline: 3 months

• Find adequate real state (preferably in an tower for security and insurance purposes);
• Form prelaunch team consisting in: Project Manager, Lounge Manager, General Community Facilitator, Legal and accounting advisory, hospitality and housekeeping.
• Start renovations and set basic lounge infrastructure;
• Setup communication channels to promote the lounge and attract new comers to Cardano;
• Report to community.

Milestone 2 (months 4 - 7)

Timeline: 4 months

• Cardano Lounge will make 8.800 working hours to community member (22 days/ month | 10 hours/per day, 10 workstations)
• Provide community 30 events
• Report to community.

Milestone 3 (month 8)

Timeline: 1 month

• Cardano Lounge will make 2.200 working hours to community member (22 days/ month | 10 hours/per day, 10 workstations)
• Provide community 5 events
• Close-out and Community reporting.

Total events: 35

total estimated working hours provided to community: 10.000

Please describe the deliverables, outputs and intended outcomes of each milestone.

Milestone 1 (month 1 - 3)

Deliverables:

• Cardano Lounge Operational;
• Communication Channels online;
• Equipe formed and announced.

Outputs:

• Community points of contact with the Team established.
• Guidelines for the use of the Lounge published.
• Github project setup.
• Report to Community.

Milestone 2 (months 4 - 7)

Deliverables:

• Announce availability of the Lounge for community members;
• Social media and other communication channels posting;
• Host 30 events in the venue;
• Make workstations available.

Ouputs:

• Social media and other communication channels posting
• Github project
• Report to Community

Milestone 3 (month 8)

Timeline: 1 month

Deliverables:

• Social media and other communication channels posting;
• Host 5 events in the venue;
• Make workstations available;

Outputs:

• Github Project
• Report to Community

Please provide a detailed budget breakdown of the proposed work and resources.

Milestone 1 (month 1 - 3) - 131,395.00

Timeline: 3 months

Lounge (recurring): 13,875.00

• Property rental (3*3,850.00): 11,550
• utilities (3*775.00): 2,325.00

Operations (full time team - recurring): 36,450.00

• Project Manager (3*1,200.00): 3,600.00
• Lounge Manager (3*2,000.00): 6,000.00
• General Community Facilitator (3*1,200.00): 3,600.00
• Legal and accounting consultancy (3*2,300.00): 6,900.00
• Housekeeping (3*1,000.00): 3,000.00
• Hospittality (3*1,000.00): 3,000.00
• Taxes and Legal fees (3*3,450,00): 10,350.00

Basic Lounge Infrastructure (one time): 81,070.00

• Interior designer: 2,300.00
• Basic renovation: 30,770.00
• Lounge branding & deco: 19,000.00
• Eletronics (TVs, monitors, etc): 20,000.00
• Furniture: 35,000,00
• kitchen/office supplies: 9,000.00

Milestone 2 (months 4 - 7) - 82,100.00

Timeline: 4 months

Lounge (recurring): 18,500.00

• Property rental (4*3,850.00): 15,400.00
• utilities (4*775.00): 3,100.00

Operations (full time team - recurring): 48,600.00

• Project Manager (4*1,200.00): 4,800.00
• Lounge Manager (4*2,000.00): 8,000.00
• General Community Facilitator (4*1,200.00): 4,800.00
• Legal and accounting consultancy (4*2,300.00): 9,200.00
• Housekeeping (4*1,000.00): 4,000.00
• Hospittality (4*1,000.00): 4,000.00
• Taxes and Legal fees (4*3,450,00): 13,800.00

Events (each event is associated with a marginal cost (food and beverage, cleaning, visitors' registration, access card issue, etc): 15,000.00

• 30 events: 15,000.00

Milestone 3 (month 8): 19.275,00

Timeline: 1 month

Lounge (recurring): 4625

• Property rental 3,850.00
• utilities 775.00

Operations (full time team - recurring): 12150

• Project Manager 1,200.00
• Lounge Manager 2,000.00
• General Community Facilitator 1,200.00
• Legal and accounting consultancy 2,300.00
• Housekeeping 1,000.00
• Hospittality 1,000.00
• Taxes and Legal fees 3,450,00

Events (each event is associated with a marginal cost (food and beverage, cleaning, visitors' registration, access card issue, etc): 2,500.00

• 5 events: 2,500.00

Who is in the project team and what are their roles?

Project Manager

• Caue Chianca
• Single Stakepool operator (BRAZL | Brazil Pool)
• Catalyst Manager
• background experience in management, legal and finance endeavours.

This is an operation in the legacy world, therefore it will require some mesure as: compliance to local legislation (labor, civil, tax, etc…). In order to have a smooth operation we will form a team of these professionals:

• Lounge Manager
• General Community Facilitator
• Legal and accounting consultancy
• Housekeeping
• Hospitality

How does the cost of the project represent value for money for the Cardano ecosystem?

The cost of establishing a dedicated physical space for the Cardano community in São Paulo represents excellent value for money as it provides a hub for collaboration and innovation.

By fostering stronger connections and enabling face-to-face collaboration, the project brings immense value to the Cardano ecosystem. The costs are justified by the long-term benefits, including increased community engagement and a stronger community that drives the growth and development of Cardano.

If funded, this project will not only establish a dedicated physical space for the Cardano community in São Paulo but also work towards becoming self-sustainable.