Please describe your proposed solution

Cardano Day Buenos Aires: Exploring the Cardano Ecosystem in Argentina and LATAM

The goal of this seminar is to unveil and expand knowledge on the most prominent projects using the Cardano blockchain in Argentina and Latin America. Targeted at both developers and blockchain enthusiasts, the event will provide a platform for exploring successful use cases and discussing future applications of this technology in the region.

The event will take place over a full day, including at least six panels with leading experts from the Cardano ecosystem, who will discuss everything from technical innovations to strategies for driving blockchain adoption. Additionally, there will be opportunities for attendees to interact with the experts through question and answer sessions, thus enriching the learning and discussion experience.

Attendance of between 100 and 150 is expected, with the option to participate in person or via live broadcasts, allowing for global reach. All sessions will be recorded and later shared on social media, ensuring that the content remains accessible long-term and to a wider audience.

With this event, we aim to strengthen the Cardano community in Latin America, celebrate its achievements, and foster a deeper understanding of the potential applications of blockchain technology, highlighting its impact and the opportunities it offers for regional development.

<u>Schedule:</u>

Registration

Introduction to Cardano (one speaker)

Talk: Cardano Today and Tomorrow (three panelists + moderator)

Coffee Break

Talk: Cardano and Its Uses in the Industry (three panelists + moderator)

Talk: Cardano in Latam (three panelists + moderator)

Lunch

Talk: Cardano for Developers (individual talk)

Talk: Governance in Cardano (individual talk)

Closing

Please define the positive impact your project will have on the wider Cardano community

Our goal is that, following our event, an increasing number of people will become interested in the use of blockchain in general and Cardano in particular, both in Argentina and in the region. We aspire to organize a high-quality event that will be useful for Cardano developers, enabling them to present their projects to the public and, through this seminar, increase the user base and interest in this technology.

What is your capability to deliver your project with high levels of trust and accountability? How do you intend to validate if your approach is feasible?

Our capability to successfully execute this project with high confidence and accountability stems from the extensive expertise and robust professional backgrounds of our team members and supporting institutions. They boast a distinguished track record of managing and implementing successful initiatives aimed at fostering blockchain-oriented communities and projects.

Community Engagement:

We are deeply committed to nurturing transparent, diverse, and inclusive communities within the blockchain realm. This commitment is demonstrated through our active and strategic organization of numerous industry-related events, workshops, and conferences. These gatherings are critical in advancing education and engagement within the blockchain space.

Metrics and Impact Measurement:

To effectively measure our progress and the impact of our efforts, we will establish and monitor key performance indicators (KPIs) and other vital metrics throughout the project. Metrics such as event attendance, participant engagement, social media outreach, and the integration of new developers into the community will be periodically reviewed and reported. This will enable us to assess and enhance the project's effectiveness continuously.

What are the key milestones you need to achieve in order to complete your project successfully?

Milestone 1: Milestone 1: Organization and Promotion (Months 1-2)

<u>Objective:</u>

The initial focus of the project will be to secure the venue and date of the event, design and generate high-quality promotional content, and confirm the participation of key speakers and exhibitors.

<u>Acceptance:</u>

Once the event venue reservation is confirmed and the exhibitors are appropriately contacted, we will begin active promotion on social media. Additionally, we will prepare the initial drafts of educational content, establish final schedules, and confirm the speakers.

Milestone 2: Milestone 2: Seminar Execution in Buenos Aires (Month 3)

<u>Objective:</u>

To carry out the seminar in Buenos Aires, providing a full day of conferences and panels with prominent speakers and showcasing the most relevant Cardano projects in LATAM.

<u>Acceptance:</u>

Our goal is to achieve an attendance of between 100 and 150 people, ensuring a enriching and high-quality experience for all participants, while guaranteeing wide visibility for the projects involved.

Milestone 3: Milestone 3: Dissemination of Audiovisual Material on Social Media (Month 4)

<u>Objective:</u>

Edit and distribute the audiovisual material captured during the seminar, maximizing the resonance and reach of the showcased projects.

<u>Acceptance:</u>

Publication of the audiovisual material on appropriate social platforms and distribution of copies to the exhibitors, who will also have the opportunity to use this material to independently promote their projects.

Final Milestone: The milestones outlined serve as a clear roadmap for executing the project in Argentina and establish criteria for assessing its success. Accomplishing each of these milestones will showcase our capacity to execute the project according to plan, thereby advancing the growth of the Cardano community within the LATAM

Who is in the project team and what are their roles?

Guido Zatloukal : Project Lead - Workshop/Talks/Seminar Host

Guido Zatloukal is an experienced web developer with a 10-year track record in the tech industry. He was a key player in the implementation of the “NAC” an Argentine Digital Literacy project sponsored by the national government. Additionally, he is the co-founder and president of the Blockchain Argentina Foundation, a non-profit organization dedicated to promoting awareness and widespread usage of blockchain technology in the country.

Maximiliano RIos : Project Lead - Workshop/Talks/Seminar Host and Participant

Community Champion Argentina at the Algorand Foundation (March 2023 - Dicember 2023)

Lead the Algorand Foundation ecosystem growth in Argentina through in-person events and social media content. In 2023 organized two hackathons, one in April at the University of Buenos Aires (UBA) and another in November as part of LABITCONF 2023 (the most important blockchain event in Latin America). LABITCONF saw the participation of more than 35 teams of entrepreneurs and developers.

<https://www.linkedin.com/in/maxirios/>

Alex Barros : General Project Manager - Workshop/Talks/Seminar Host and Participant

Co-Founder and Operations Director of the Argentine Blockchain Foundation, with ample experience in the field of communications/ marketing consulting, and an academic background in Political Science, a field that he studied at the University of Buenos Aires, bringing several diverse skill sets to the table that make him valuable to projects such as this, that requiere excellence in many different fields in order to succeed.

<https://www.linkedin.com/in/alex-barros-garc%C3%ADa-536251134/>

Victoria Belohlawek : Press and Communications Manager

Journalist, plays a crucial role at the Blockchain Argentina Foundation as its press director . With a notable background in promoting cultural events and projects, she has brought her experience to the world of blockchain technology, boosting the visibility and impact of the foundation. Her unique combination of communication skills and passion for innovation makes her an invaluable asset to the organization and the sector as a whole.

<https://www.linkedin.com/in/victoria-belohlawek-102174139/>

Jose Luis Torres : General Project Manager - Workshop/Talks/Seminar Host and Participant

co-creator of Cryptovendimia, an unprecedented industry event that merges wine and technology. Co-Founder and Director of Operations at Cultura C3. With over 5 years of experience in the world of Web 3.0, he has distinguished himself as a speaker with a profound passion for innovation.

<https://www.linkedin.com/in/jose-luis-torres-540a39237/>

Nahuel Orellano : General Project Manager / Content Creation / Content Production / Community Management

Develops and executes comprehensive marketing strategies across various channels, including YouTube and Instagram Reels. Possesses a deep understanding of audience engagement and content creation best practices.

<https://www.linkedin.com/in/nahuel-orellano-0725b1249/>

Please provide a cost breakdown of the proposed work and resources

Work Team Salary: $300 x 6 x 5 meses ($9000)

Conference Room Rental: $3500

Sound and video equipment rental: $1800

Rental of furniture and equipment: $1000

Photography service: $500

Video streaming and recording service: $1500

Materials: $500

Construction of stands and promotional material: $1400

Merchandising: $1500

Catering and cafeteria service: $2900

Travel expenses and transfers for exhibitors who are not from Buenos Aires: $4500

Marketing and advertising campaign: $3400

Total: $34000 usd - 77273 ADA

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How does the cost of the project represent value for money for the Cardano ecosystem?

Investing in this project presents substantial value for the Cardano ecosystem due to several key factors:

1. Targeted Development: This initiative is centered around Argentina, a region showing a burgeoning interest in blockchain technology. By directing our resources here, we aim to tap into a market primed for widespread adoption of the Cardano Ecosystem. The costs incurred are fully warranted given the strategic importance of establishing a presence in this market.
2. Significant Influence: Through planned events, workshops, and meetups, our goal is to attract a substantial number of developers and innovators to the Cardano ecosystem. The value of introducing fresh talent and pioneering ideas to Cardano far exceeds the expenses associated with these activities.
3. Prudent Financial Planning: The budget for this project has been meticulously devised to align with its specific requirements. Expenses have been intricately linked to the proposed objectives and milestones, emphasizing developer onboarding, community enrichment, and heightened awareness surrounding Cardano.