Please describe your proposed solution
REASON FOR EXPANDING THE VIDEO SERIES:
-
Success of Fund 11 Proposal: The series of 8 TikTok videos funded by Catalyst in Fund 11 was completed ahead of schedule and received significant community engagement (views, reactions, comments, shares). This demonstrates that the Vietnamese community is highly interested in Cardano's technologies if conveyed in a concise, simple, and understandable manner.
-
Continuous Community Education on Cardano: The 8 videos from the Fund 11 proposal only covered basic knowledge about Cardano. There are still many advanced technologies within Cardano that the Vietnamese community has not yet received or understood due to their complexity and language barriers.
-
High Speed of Technological Progress on Cardano: Technological advancements on Cardano occur rapidly and extensively, such as the Chang hard fork, the Intersect organization, the SanchoNet governance network, the Midnight partner chain, as well as knowledge about various versions of Ouroboros, Hydra technology, etc. Normal investors typically do not have enough time and English proficiency to keep up with and fully understand these technologies and organizations to recognize Cardano's vision and potential.
-
Attracting New Investors and Developers to Join Cardano: New investors are easily attracted by airdrop projects or focus solely on short-term trends, leading to short-term investment decisions. Additionally, ecosystems fiercely compete for skilled developer resources. Cardano needs to maintain media presence to provide knowledge derived from thorough scientific research, thereby attracting long-term investors and new developers to participate in ecosystem development.
SPECIFIC SOLUTIONS:
-
Compile information from Cardano's official sources: Information used for the content will be gathered from Cardano's official sources such as Essential Cardano website, Cardano.org, Midnight, IOHK Research, Charles Hoskinson's YouTube channel, and Cardano Foundation's CBCA course content. This information will then be edited to be concise, simple, and understandable for the Vietnamese community.
-
Create quality, concise, and understandable videos: Utilize visually appealing illustrations, vibrant graphics, and relatable examples from daily life to convey the edited content. This approach aims to help viewers understand the core solutions and recognize the potential of Cardano's technological advancements. A detailed list of content for the series of 12 TikTok videos will be developed.
-
Publish on 5 Minutes Crypto media channels: The series of 12 TikTok videos will be published on 5Money TikTok channels (with over 263,000 followers, 3.9 million likes), the 5 Minutes Crypto Telegram community (with 45,000 subscribers), and the 5 Minutes Cardano Vietnam Telegram community (with 1,000 subscribers).
UNIQUE ASPECTS OF THE SOLUTION:
The 5 Minutes Crypto team:
- Continuously monitors and updates information and knowledge from Cardano, as well as maintains long-term trust and investment in the project.
- Has many years of experience in content creation and has successfully produced numerous viral content on social media platforms in Vietnam.